Branding · Health
Sovia: A brand for addiction and mental wellbeing support
An identity and web presence for a digital health platform that makes recovery feel human.
- Project
- A Wolfpixel project, designed by the team I lead
- Industry
- Mental health
- Year
- 2026
- Tools
- Photoshop, Illustrator, InDesign, Figma
Sovia is a digital health platform for people navigating addiction and mental wellbeing challenges. It is built on one belief: recovery works better when it feels human.
What the project covers
- The brand statement and the journey from awareness to progress to trust
- The logo, a continuous loop, and the ideas behind it
- Illustration, colour and type
- Website and app screens
Design notes
This is a sensitive category. The brand moves away from guilt and clinical distance toward warmth and progress, with soft colour, real photography and plain words.
Below is the full presentation, slide by slide.
Presentation by the Wolfpixel team, first published on Behance.
